Cookie Policy

A cookie is a small piece of data (text file) that a website – when visited by a user – asks your browser to store on your device in order to remember information about you, such as your language preference or login information. Those cookies are set by us and called first party cookies. We also use third party cookies – which are cookies from a domain different than the domain of our Website – for our advertising and marketing efforts.

More specifically, we use cookies and other tracking technologies for the following purposes:

  • Assisting navigation of our Website;
  • Assisting in registration to use our demos and white papers, and to login to our Website;
  • Analyzing your use of our Website and the products, services or applications offered on our Website;
  • Assisting with our promotional and marketing efforts (including behavioral advertising).

Below is a detailed list of the cookies we use on our Website.  We will use reasonable efforts to update this list as our cookies change. We classify cookies in the following categories: (a) Strictly Necessary Cookies; (b) Performance Cookies; (c) Functional Cookies; and (d)Targeting Cookies.  You can opt-out certain cookies (except strictly necessary cookies) as explained further below.

Strictly Necessary Cookies

These cookies are necessary for the Website to function and cannot be turned off in our systems. They are usually only set in response to actions made by you which amount to a request for information or services, such as logging in or filling in forms on our Website.  You can set your browser to block or alert you about these cookies, but some parts of the Website will not then work. These cookies do not store any personally identifiable information.

Analytical Cookies

These cookies collect information about how visitors use our Website, for instance, the number of visits, which pages visitors go to most often, and if they get error messages from web pages.  These cookies don’t collect information that identifies a visitor.  These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our Website. If you do not allow these cookies we will not know when you have visited our Website, and we will not be able to monitor its performance. For example, we use Google Analytics, which is a web reporting tool provided by Google Inc. (“Google”). Google utilizes the data collected to track and examine the use of this Website, to prepare reports on its activities.  Google may use the data collected to contextualize and personalize the ads of its own advertising network.  Personal data collected includes cookies and usage data.
Place of processing: US – Privacy Policy – .

We use ad conversion tracking cookies from Facebook (Facebook Pixel), Pinterest, and Google Ads. Each of these cookies collect usage data from the Website.  They also connect data collected from their respective advertising platforms with data collected or actions performed on this Website that can be used for targeted advertising and tracking ad conversions (conversion of an ad to a purchase).

For example, the Facebook pixel tracks conversions that can be attributed to ads on Facebook, Instagram and Audience Network.

Functional Cookies

These cookies enable us to provide enhanced functionality and personalization for our Website. They may be set by us or by third party providers whose services we have added to our pages.  If you do not allow these cookies then some or all of these services may not function properly.

Shopify uses some necessary cookies to allow visitors to navigate and use key features on our Website.

 

Targeting Cookies

These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other websites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.  For example, the Facebook, Google and Pinterest tracking cookies described above are used for targeted advertising on our Website and third-party websites.  How to Restrict or Block Cookies?

You can adjust the settings in your browser in order to restrict or block cookies that are set by the Website. Your browser may include information on how to adjust your settings.  You can also visit  www.allaboutcookies.org to obtain comprehensive general information about cookies and how to adjust the cookie settings on various browsers. This site also explains how to delete cookies from your computer. You may also opt out of certain providers’ targeting cookies by using an opt-out scheme that is provided by www.youronlinechoices.eu.  Please note that restricting cookies may impact the functionality of the Website.

 

See our Privacy Policy for full details on our information collection practices.

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